Project hero — pending
Block Theme Migration
React.js
Alpine.js
WordPress
Webflow
Shopify
PHP
Node.js
JavaScript (ES6+)
Git
Figma
MJML
01 — Problem
Every new client site started from zero
Each new engagement meant rebuilding the same patterns from scratch — no shared component library, no CLI, no way to scaffold a new site faster than the last one.
02 — Solution
A framework and a CLI, not just a theme
Built a proprietary WordPress content builder on React.js and Alpine.js, paired with a bespoke CLI to scaffold new projects in minutes — then used the same foundation to standardize email builds via MJML and deploy across WordPress, Webflow, and Shopify alike.
03 — Impact
3
Platforms — WordPress, Webflow, and Shopify — served by one shared toolkit.
1
CLI tool built in-house
MJML
Email framework standardized
0
Projects restarted from scratch after rollout