Marco Lizardo — senior creative technologist — México City

Whtever WordPress you throw at me

Builders, classic themes, block themes, half-finished handoffs, plugin graveyards. I use proven tools strategically and write custom code when it matters.

Robust workflows. Enterprise stability. Zero compromise.

Scroll ↓ 50+ projects shipped Available Q4 2026

Tools I build with

4+

Years building scalable systems

50+

Projects shipped on time

100%

Projects still running strong

The rchive

2020 — 2026
01 Enterprise Rollout Web Specialist / WordPress Engineer 2026 02 Block Theme Migration Frontend Engineer / Web Designer 2024 03 Builder Rescue Web Developer / Designer 2023 04 Classic Theme Revival Web Developer 2023 05 Blank Canvas Web Designer 2020

Capabilities — no wrong starting point

However it was
lready built

Most work does not start on a blank folder. It starts on someone else's theme, someone else's builder, someone else's forty plugins. I meet the codebase where it is and make it hold.

01 / 06

Classic themes

Hand-built PHP templates, hooks and the template hierarchy. Where most of the real web still lives — and where most agencies stop looking.

PHP · Template hierarchy

02 / 06

Block & FSE

theme.json design systems, patterns, and custom blocks — native React edit UI or PHP render callbacks, whichever the team can maintain.

Gutenberg · theme.json

03 / 06

Inherited builders

Elementor, Bricks, Divi, WPBakery. I do not rip out what already works. I make it fast, safe, and editable by the people who own it.

Builder-agnostic

04 / 06

Custom plugins

Scoped functionality shipped as a versioned Composer package instead of another marketplace dependency nobody updates.

Composer · PSR-4

05 / 06

Rescue & performance

Query profiling, asset diets, caching strategy, and untangling forty-plugin dependency graphs without breaking the site on Friday.

Audits · Core Web Vitals

06 / 06

Integrations

REST and WooCommerce work, CRMs, transactional mail, third-party APIs — with retries, logging, and a failure mode that is not silence.

REST · Woo · CRM

Workshop

Tools I build to do the work faster

When a task repeats three times it becomes tooling. These are mine — used on client work, not shelf-ware.

Read the TAW docs ↗

TAW

My own theme framework: PHP blocks that own their data, a config-driven metabox engine, and a Vite pipeline. Used when a project starts clean.

Framework

taw CLI

Scaffolds a block, its class, template and stylesheet in one command. Exports and imports blocks between projects as portable ZIPs.

Scaffolding

AI layer

Skills, live introspection and static analysis so an agent can read and write theme fields safely instead of guessing at the codebase.

Agent tooling

Audit kit

Repeatable checklist and scripts for inherited sites: plugin surface, query cost, asset weight, editor experience, upgrade path.

Diagnostics

Off the clock

How I spend my days (and late nights)

Frameworks work; well-designed systems ake them invisible.

→ philosophy(): string

// psst By the way, I'm also a photographer
Psst